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Tablets, and specifically the iPad from Apple, have been one of the big drivers for growth in mobile in the last couple of years, but figures out today from NPD indicate that their popularity is going to get even bigger: the market for tablets, its researchers predict, is set to boom from 121 million shipped tablets today to 416 million devices by 2017, when they will overtake notebooks to become the most popular mobile PC device, driven by a drop in costs and a rise in features. Overall mobile PC shipments will reach 809 million units by 2017, from 347 million today. But over that time, the rise of tablets will remain largely a story about developed/mature markets. Regions like North America and Western Europe, along with single countries like Japan, currently account for 66 percent of all tablet shipments (and most likely sales), and that proportion, NPD predicts, will remain in the 60 percent range for the next five years. That works out to 254 million units by 2017, versus 80 million today.

LiveRail provides an ad serving platform used by a number of premium video publishers to insert ads into their content. The LiveRail for Publishers platform is designed to provide targeting and yield optimization capabilities, as well as campaign management and real-time analytics. That's all pretty standard fare for publishers, and so LiveRail is trying to sweeten the deal, with a new offering that will give them more control over inventory they sell through private exchanges or real-time bidding platforms. The product, called Checkpoint, will let publishers choose which ads are delivered -- or not -- and allow them to block unwanted ads before being served to viewers.

Even in the offseason we're still football crazy, and some news has leaked out that will adjust how we watch the NFL. Most recently, the Wall Street Journal reports the league has officially relaxed local blackout requirements, which reduces the chan...

Even in the offseason we're still football crazy, and some news has leaked out that will adjust how we watch the NFL. Most recently, the Wall Street Journal reports the league has officially relaxed local blackout requirements, which reduces the chan...

Italian regulator AGCM is clearly on a short fuse with Apple. After issuing a €900,000 fine ($1.1 million) to Apple for not properly offering the free 2-year warranty required by national law, the agency is now warning the iPhone maker that it c...

Italian regulator AGCM is clearly on a short fuse with Apple. After issuing a €900,000 fine ($1.1 million) to Apple for not properly offering the free 2-year warranty required by national law, the agency is now warning the iPhone maker that it c...

Navigon's hitting those holiday roads a day early, releasing version 2.1 of its iPhone app. The free update adds Google Street View, which pops up as you approach a destination, along with a Cockpit display, which includes G-force, speed and compass ...

Navigon's hitting those holiday roads a day early, releasing version 2.1 of its iPhone app. The free update adds Google Street View, which pops up as you approach a destination, along with a Cockpit display, which includes G-force, speed and compass ...

The latest Dashboard numbers for Google's Android operating system have been released. The verdict? One in ten devices is leveraging Ice Cream Sandwich as their mobile OS of choice. The numbers, which are current as of July 2nd, put Gingerbread (Andr...

Google has released its latest Android developer stats, which show that Gingerbread, version 2.3, at 63.6 percent, remains the single most-popular Android version, based on how many devices have accesed the Google Play app store in the last two weeks. But some number crunching, courtesy of Ben Evans, shows that the newer Ice Cream Sandwich may be picking up some speed. Google says that in the last two weeks, ICS accounted for 10.7 percent of all Google play visits. But Evans' calculations indicate that in that time there were actually more ICS than Gingerbread devices added to the overall base -- for the first time. In fact, it looks like ICS devices are actually growing in their overall percentage of all active Android devices, while all other versions are seeing declines.